Mar 1, 2022
Today we want to spotlight one of the first people to enroll in the Renegade Advisor program. Not because of that early relationship but because he’s incorporated many of the strategies we talk about and his success is taking off.
Ryan Fleming, MBA, RICP, CRPC has an incredible story as a former college football player and graduate of the Air Force Academy. He identified this niche and went all in on working with pilots. The business was profitable early on but the real growth came when he began trusting the marketing strategies we discuss all the time.
We asked him to join the podcast to share his journey as an advisor. Along the way, we expect you’ll pick up a few things that you can use in your own practice.
So as you go through the episode today, keep an ear out for some of these topics that we cover:
- How he started reaching out to pilots and carving out this niche.
- His marketing systems and when it all started to click.
- What ways is he marketing his kit to pilots?
- The main things that held him back early on
- Uncovering landmines with prospects and how Ryan stays rigid to his approach as an advisor.
- Keeping the emotion out of your meetings with prospects.
- Generating referrals after taking a more holistic approach.
For more on this topic and other strategies to growing your business, join us over at AdvisorArchitect.com
What we discuss in this episode:
0:45 –Background on our guest
2:10 – His credentials
3:38 – Decision to work with pilots
5:30 – Spending money to market
9:38 – Two things that held him back
12:00 – His rigid approach as an advisor
16:57 – A more holistic approach
19:38 – Writing a book
22:40 – Client appreciation event
25:22 – Growth
28:37 – Recapping everything we’ve discussed